STRATEGIC PLANNING TIPS
by Ronald J. Meshanko, President, ERC
ERC Newsbriefs Excerpt, April 30, 1996
Strategic Planning is essential for a nonprofit to have a successful fund raising effort. Most funders view a strategic
plan as a sure sign that a nonprofit board has taken its responsibility for insuring the organization's future mission
seriously, and has a plan to secure the necessary funding to fulfill that mission. A strategic plan shows where you expect
your agency to be in three to five years, taking into account the current strengths and weaknesses of the agency and the
opportunities and threats facing it. The plan lays out the steps for the organization's growth and addresses the critical issues
facing it in the future.
The best resources for strategic planning are: Strategic Planning Workbook for Nonprofit Organizations.
Bryan W. Barry. Amherst Wilder Foundation, Minneapolis, MN: 1991; and Building a Better Board: The Role of the
Nonprofit Board in Strategic Planning. Book II. Andrew Swanson. Fund Raising Institute, Rockville, MD: 1992.
Some important tips to remember as you begin the strategic planning process:
- A perfect plan does not exist! Remember that the planning process is as important as the final document.
- Keep it short, simple and concise.
- Involvement by the entire board, staff and select volunteers and donors is key. Don't delegate the
planning process to a consultant, staff person or volunteer.
- Every agency is different. Be creative and innovative by developing your own planning process and steps.
- Only adopt strategies that your organization can implement in a timely, cost-effective manner.
Thanks for visiting The Grants and Related Resources Home Page.
This site is continuously updated and expanded, so check back soon for the latest changes.
If you have any comments, notice any glaring inaccuracies, or would like to forward any relevant information concerning this Home Page, please send e-mail to:
The "links" found in this web page are provided as a courtesy for grants
information seekers, but we cannot vouch for or take responsibility for information contained
in any beyond those maintained by the Michigan State University Libraries.
MSU is an Affirmative Action/Equal Opportunity Institution.
Jon Harrison : Page Editor
Funding Center Supervisor
Social Sciences Collections Coordinator
Michigan State University Libraries
E. Lansing, MI 48824-1048
Voice mail: (517) 432-6123, ext. 123
Fax: (517) 432-8050
Last revised : 05/22/96
This page has been visited
times since June 1, 1996.